FOR IMMEDIATE RELEASE
MEDIA CONTACT
Erin Terjesen 480.951.7174 x 5221
Eterjesen@marcolinusa.com

MARCOLIN USA, INC. INTRODUCES TIMBERLAND® EYEWEAR FOR KIDS
Strategic line extension for American youth now available

SCOTTSDALE, AZ – (May 5, 2006) – Marcolin USA, Inc. is pleased to introduce Timberland® Eyewear’s Kids Collection.

Nature, culture and craft are the cultivating hallmarks of the Timberland® brand. Just in time to kick off "Back to School", Marcolin is successfully capturing this same spirit and love of the outdoor experience by expanding the line to include a youth eyewear collection.

Launching with 16 styles, this collection is targeted to boys ages 7-13 and features best-selling lens shapes, durable construction, and high-quality materials. Combining the craftsmanship and features of the Timberland® Adult collection, on-trend colors, and a great price point, this line extension is being welcomed with open arms by kids and parents alike.

"Timberland is a global leader in the design of products for those who value the spirit of the outdoors. We saw an incredible opportunity to expand our adult collection into products targeting a younger audience of boys that appreciate this same spirit," states Marcolin USA, Inc. Director of Marketing Erin Terjesen. "After launching this collection at Vision Expo East in New York in preparation for the back to school sales period, we are thrilled with the initial response and look forward to expanding this youth collection in the months and years to come."

A leader in the optical industry, Marcolin USA, Inc. manufactures designer eyewear and sunwear for the U.S. market, featuring collections that include Kenneth Cole New York, Kenneth Cole Reaction, Timberland, CoverGirl, The North Face, Roberto Cavalli, Montblanc, and most recently, the introductions of Tom Ford, Just Cavalli and Timberland Kids. For more information, please call toll-free 800.527.9265 or visit us online at www.marcolinusa.com.

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